Facebook advertising can be an excellent tool for small businesses in Dubai or the UAE. It allows you to reach potential customers and convert them to paid customers. Although other marketing and advertising mediums are available, Facebook advertising is still the most popular and affordable choice.
If you run a small business in Dubai or the UAE and are unsure whether Facebook advertising can grow your business, this blog post is for you only.
Let’s dive in!
Benefits of Facebook advertising for small businesses.
#1 Massive Reach
Of course, the most crucial reason most businesses succeed with Facebook advertising is its massive reach. We all know almost everybody is on Facebook, and so is your targeted customer. The abundance of Facebook users provides a vast audience for small businesses to target. In the UAE alone, you can target more than a million Facebook users for your business.
More exposure = More visibility = More traffic = More conversions = More Business
#2 Cost-effective
Another good reason small businesses invest in Facebook Advertising is its cost-effectiveness. Facebook ads are much more affordable than other marketing and advertising mediums.
Just imagine. By investing a reasonable amount of money every month, you can join the race of giant leaders in your industry. This was never possible in the history of advertising!
#3 Great Audience Refinement
Facebook does a great job refining its audiences to find the targeted customers for your business. When you hire a Facebook Ads Agency or a Facebook Ads Specialist, they can help you get your advertisements in front of the right audience.
With Facebook advertising, you can refine the audience based on age, gender, interests, demographics, job titles, locations, behaviours, & more. The list is vast.
#4 Option to Retarget
The art of showing different advertisements for the same product, service, or company to the same customers multiple times is known as retargeting. You must have experienced visiting a website, not buying their product or not leaving your details with them, and they would follow you and serve their advertisement in different ways and messages. This is a pure example of retargeting or remarketing.
The concept of remarketing is simple! Show your target customers advertisements until they buy from you or subscribe with you!
Hire an experienced Facebook ads expert in the UAE who knows how to apply ad retargeting in the most effective yet affordable way.
#5 Brand Building
Imagine how great your brand will become when your ads are shown to your potential customers. Not only this but your brand name will be embossed in your potential buyers’ minds when they see your ads again and again with different messages and graphics.
Facebook advertising is a great way to boost your brand in Dubai or the UAE.
If you have a business and you want to promote it and establish it as a brand, Facebook advertising is for you.
#6 Attractive Ad Formats
Facebook offers different ad formats that you can choose according to the theme of your business or offerings. You can show simple graphics, sliding carousels with different images & images, or videos. How you want to share your story with your audience is up to you.
Hire a professional Facebook expert in the UAE with at least 3 years of experience with Facebook advertisements who can help you create thumb-stopping ad creatives to grab the attention of your potential customers.
